Loving all of your business
When we embark on our business journey, we know deep down why we’re doing it. We want to nurture our small seedling businesses so that we can do more of what brings us joy. It’s about serving our clients, having the freedom to make decisions that shape our lives, setting our own schedules, and finding that precious life balance. But let’s be honest, there’s a big ol’ learning curve waiting for us—a mountain made up of all those business functions: setting up the business, managing finances, dealing with marketing, showing up, promoting, and selling.
If you happen to be running a small service-based business or pursuing a creative endeavor, it can be even more daunting. You might feel like you’re not quite up to the task. Time management and scheduling may be challenging, and words like “marketing” and “bookkeeping” might make you cringe. Plus, the idea of defining your work just to create effective marketing materials? Ugh, not a fan. And what even defines effective marketing, anyway?
Believe it or not, you’re more capable than you think. The first thing to do is take a deep breath. Seriously, inhale… and exhale. Learn how to ask the right questions. Keep things simple. Mold your business plan and administrative tools to fit YOU and your unique way of doing things. And remember, it’s okay to ask for support whenever you need it. Above all, pour your heart and soul into your business.
As someone who works closely with small businesses and creative individuals, I understand that the questions can be all over the place. “How do I tackle X?” “What should be my first step?” “How do I set up my marketing and website?” And there’s that unspoken question hanging in the air, “Am I enough? Do I know enough to make this work?”
Let me tell you, that unspoken question is the most important one to address. The first step in managing all the business-y stuff is to genuinely love what you do… and love yourself. Grow your business by planting seeds of love for yourself and your work. Remember to take a breath when things feel overwhelming, and don’t hesitate to reach out for support.
You’ve got this.