This is the true joy in life, the being used for a purpose recognized by yourself as a mighty one; the being thoroughly worn out before you are thrown on the scrap heap; the being a force of Nature instead of a feverish selfish little clod of ailments and grievances complaining that the world will not devote itself to making you happy.
– George Bernhard Shaw

Perfect Brand. Beautiful Me.
Brand begins as an inside job and moves outward to become a truly powerful visual identity, voice, and website.